Category: KW Command

Lori Ballen

Lori "Vegas" Ballen is a real estate agent with Keller Williams Realty Las Vegas Summerlin. She's been teaching lead generation since 2007 and has a passion for marketing. Lori teaches and coaches real estate agents on how to generate more leads.

KW Agent Sites

How to Change your Logo in KW Command

Here’s how to change your logo in KW Command.

KW Command

KW Command SmartPlans

KW Command Smart Plans are in the works. While there are many smart plans available, text and email are still being formulated so we don’t have it all working without 3rd party applications just yet.

In KW Command, you don't actually delete a contact from the contact record. First, you archive the contact. Then, in Settings, under Command Settings, and contacts, you can delete contacts that have been archived.

Contacts

How To Delete a Contact in KW Command

In KW Command, you don’t actually delete a contact from the contact record. First, you archive the contact. Then, in Settings, under Command Settings, and contacts, you can delete contacts that have been archived.

Campaigns

3 Ways to Send Video Email in KW Command

You can send emails to your database using an email campaign, smart plan, or Gmail. This video tutorial will show you these KW Command Email Strategies step by step.

I recently sat down to create a new class I wanted to teach on how to leverage a listing in KW Command. I was blown away when I realized I had been recording for 90-minutes and there were still more strategies! Here are my strategies for marketing a listing in KW Command to get more leads!

Listings

9 Ways to Leverage a Listing in KW Command

I recently sat down to create a new class I wanted to teach on how to leverage a listing in KW Command. I was blown away when I realized I had been recording for 90-minutes and there were still more strategies! Here are my strategies for marketing a listing in KW Command to get more leads!

KW Command

Team Permissions and Settings

In KW Command, the team rainmaker can now authorize specific permissions to anyone on the team. There are 3 levels of team permissions including one

SmartPlans

Smart Plans Library

Now that we can share smart plans, you’ll find an amazing selection of KW created and Agent Created Smart Plans in the KW Command SmartPlans library. Next to each SmartPlan, you’ll see the author, the ratings, and how many people are using the SmartPlan.

Contacts

Setting Up Saved Searches in KW Command

How to set up saved searches and email updates for contacts in KW Command

Facebook Ads

Hyperlocal Facebook Ad + Smart Plan

There are other ways to run Facebook Ads in KW Command even if you have no listings. While a listing is a great way to attract low-cost leads through Facebook lead forms, there are alternatives. In this guide, I’ll show you how.

My name is Lori Ballen and I'm a Keller Williams agent in Las Vegas. Using the Listings To Leads tool, I can run a Home Valuation Ad in KW Command to generate seller leads.

Campaigns

How to Run a Home Valuation Ad in KW Command

My name is Lori Ballen and I’m a Keller Williams agent in Las Vegas. Using the Listings To Leads tool, I can run a Home Valuation Ad in KW Command to generate seller leads.

Campaigns

How to Duplicate A Paid Ad in KW Command Campaigns

After running an ad in campaigns in KW Command, you can duplicate that ad to use again. You can duplicate the ad exactly how it is and run it, bypassing the approval phase, or duplicate and then customize.

You can manually unsubscribe someone from aSmartPlan As you create new SmartPlans, you'll need to remove someone from an old SmartPlan which would be the same as an unsubscribe.

KW Command

SmartPlans Unsubscribe

You can manually unsubscribe someone from aSmartPlan As you create new SmartPlans, you’ll need to remove someone from an old SmartPlan which would be the same as an unsubscribe.

KW Command

Managing Offers on Listings

Once you have created multiple offers in opportunities for a listing inside KW Command, you can compare the offers.

Girl is on a laptop computer, looks professional like a real estate agent and she might be typing up an offer

KW Command

How To Create An Offer in KW Command

In KW Command, you use the offer management systems to create offer comparisons. You’ll be able to share a URL for a listing to allow intake of offers, or share comparisons using your download or mailchimp options.

KW Command

Create an Opportunity

In this guide, you’ll learn how to create an opportunity in KW Command. Opportunities allow you to track your real estate transactions.

KW Command

KW Command Help – Which IDX Do I Put My Buyer On?

Lori Ballen has shared a new KW Command Video Tutorial – KW Command Help – Which IDX Do I Put My Buyer On?

Here, you can use a calendar system to schedule your social posts. Right now, we have the ability to post to Facebook and to Twitter. So in order to use this, you're going to have to make sure your KW Command settings are set up correctly.

Campaigns

KW Command Social Posts

Here, you can use a calendar system to schedule your social posts. Right now, we have the ability to post to Facebook and to Twitter. So in order to use this, you’re going to have to make sure your KW Command settings are set up correctly.

KW Command

KW Command Email

Hi, I’m Lori Ballen from Las Vegas and in this guide, I’ll show you how to set up KW Command email and we will look at pricing for over 5000 emails.

KW Command

Step By Step Guide for Using KW Command

KW Command can be overwhelming for beginners. This step by step guide to getting started with KW Command by Las Vegas Agent Lori Ballen, should get you on your way.

You can export a small batch of contacts (up to 50) or all contacts. The Rainmaker can export all leads while an agent on a team can only export contacts he or she owns.

Database

How To Export All Contacts in KW Command

You can export a small batch of contacts (up to 50) or all contacts. The Rainmaker can export all leads while an agent on a team can only export contacts he or she owns.

Kitchen in a house ready for a virtual live tour

KW Agent Sites

Customer Scheduling Virtual Live Tour of Property

Hey guys, today, I want to show you something new that is on the front-facing side of your website or your app that somebody can use to request a live tour of a home. And it’s important that you know what this is. So if you get one, you know how to respond.

Jeff Helvin, owner of Ballen Brands at CommandLeads.com shares the steps to create a Matterport Virtual Tours Page.

KW Agent Sites

Add a Matterport Virtual Tours Page

Jeff Helvin, owner of Ballen Brands at CommandLeads.com shares the steps to create a Matterport Virtual Tours Page.

KW Command

Kelle Guides

KW Command offers Kelle Guides that help guide you through the set up process of an applet or element inside KW Command.

When a contact registers on your KW Command Website, you'll see the red dot on the bell icon when logged into KW Command. With The Kelle App, you will also see a notification. Click on the contact to view the properties they explored.

Database

New Registrant On Website

When a contact registers on your KW Command Website, you’ll see the red dot on the bell icon when logged into KW Command. With The Kelle App, you will also see a notification. Click on the contact to view the properties they explored.

Database

How to Claim a Contact

When a contact in the KW Command Database is marked as a lead, agents on the team can “claim” leads from the lead pool. Here’s How.

KW Command

KW Command Lead Cultivation

Today I thought it would be fun to kind of show you how I am cultivating leads inside of the KW command system using Tasks, SmartPlans, and Lead Pool.

We can see what properties our contacts are viewing and saving in the contact record.

Database

Customer Viewed Properties

We can see what properties our contacts are viewing and saving in the contact record.

You can add your KW App URL to the main button on your Facebook Business Page. Watch the Video Tutorial and find the How To Steps below.

App

How To Add Your KW Command App To Your Facebook Page

Lori Ballen has shared a new KW Command Videeo Tutorial – How To Add Your KW Command App To Your Faceebook Page

Campaigns

KW Command Campaigns Dashboard

The KW Command Campaigns Dashboard allows you to review important metrics about your campaigns. This guide will explain how to read your KW Command Dashboard.

For those that have never dabbled in Google Search and Display ads, KW Command makes getting started with Google Ads easy. Here is How to place a Google Ad using KW Command Campaigns.

Campaigns

How To Place a Google Ad in KW Command

For those that have never dabbled in Google Search and Display ads, KW Command makes getting started with Google Ads easy. Here is How to place a Google Ad using KW Command Campaigns.

In this video, Jeff Helvin of Ballen Brands shares how to add a new agent to the KW Command Agent Website Team Page,

KW Agent Sites

How To Add a New Agent To The Team Page

In this video, Jeff Helvin of Ballen Brands shares how to add a new agent to the KW Command Agent Website Team Page,

Campaigns

KW Command Campaigns

KW Command Campaigns is the applet offering social posts, paid ad campaigns, email campaigns, and direct mail campaigns.

KW Command

KW Command Landing Pages

Landing Pages inside KW Command are stand alone pages that are not part of your agent website. They are designed to not have the website menu or other distractions. Popular uses so far are listing landing pages, open house sign in pages, and testimonial collection pages. Learn How to use Keller Williams Landing Pages in this guide.

KW Command

Where to Download Your Market Center DBA Logo

Your KW Command Marketing Profile requires your DBA Logo. Most states require that you use the correct DBA logo for your office rather than simply using the KW Logo. Here is where you can find and download your DBA Logo.

Campaigns

How to Send an Email Newsletter in KW Command

Hi! I’m Lori “Vegas” Ballen, a Keller Williams Real Estate Agent. Today, I’ll show you how to use KW Command to create and send a Newsletter.

In this guide created by Lori Ballen from Las Vegas, You’ll learn how to set up your KW Command agent Website and how to build pages. We will start with the Kelle Guide, cover KW logos, image sizing and cropping, adding custom pages and more. Enjoy!

KW Agent Sites